VYRL Codebook

The right fit,both ways.

VYRL Codebook is where brands and creators will find each other, by the work and by grade. It isn’t open to the public yet. Creators can apply now, and brands can get in touch.

Photographic prints of a sports bottle and running shoe connected with mint thread

How VYRL Codebook will work.

A connection worth
creating for.

01

Discover.

Look at the work, the category and the perspective behind a profile.

02

Express interest.

Choose the connections that fit your goals, style and audience.

03

Build a partnership.

Agree on the work, set clear expectations and honor the commitments you make.

VYRL Codebook is not open to the public yet. Creators can apply now, and brands can get in touch with the VYRL team.

Pick your side.
Find your people.

A familiar way to explore. A more purposeful reason to connect. Take a look at how the experience will feel.

DEMO // EXAMPLES ONLY // NOTHING IS SAVED OR SENT

Discover creator profiles and the work they make.

Example profiles. These are not live member listings. No interest is sent.

Example profile

Lifestyle + product video

Product storytelling

Everyday stories, thoughtful product demos and a playful point of view.

Short-form videoProduct stories

Example 1 of 3. Try the buttons or swipe the card.

Sponsoring YouTube videos? Tell us what you’re planning.

Represent a roster?

There’s a place
for your agency.

Creator agencies can apply and share their catalogs. They will keep their roster current and bring the talent they represent into the right conversations.

By the work. By grade.

Fit is more than
a following.

A grade is VYRL’s view of how well a brand and a creator fit. No single number tells the whole story.

Read the shared standards ↗

The details

A few things worth knowing.

Is this a real-time directory?
No. VYRL Codebook isn’t open to the public yet, and the preview on this page uses example profiles. Creators can apply now, and brands can get in touch.
Will brands and creators both be graded?
Yes. Brands, creators and creator agencies will be graded by VYRL and held to Collectiv standards. Work, follow-through and conduct will matter across the network.
What does VYRL charge?
You pay the creator's fee, plus VYRL's 10% fee. No minimums. VYRL's fee is added on top and never comes out of the creator's fee.
Can agencies share a creator catalog?
Yes. Agencies have their own inquiry and can share a link to their catalog.
Is content production part of this?
VYRL Studio is a separate service for brands. It covers AI-assisted social content, video, advertising and management. You can explore connections without buying a Studio package.

Your next connection starts here.

Get in touch

Fields marked (required) need an answer.

Your brand

Want to tell us more? Use the full form.